Project overview
Benefits is a mobile application initially designed to provide users with quick and easy access to essential information related to their employee benefits, such as health insurance, medical expense records, vacation requests, and nearby healthcare providers.
Problem
As new features were added to Benefits, its design became increasingly complex and less intuitive. Users expressed difficulty finding the modules they were most interested in, resulting in low satisfaction and a decrease in app usage frequency.
Solution
To address these challenges, a complete redesign of the Benefits app was undertaken. The primary objectives of the redesign were to simplify the interface, improve usability, and increase user satisfaction.
My role
In my role as UX/UI Designer, I was responsible for the user-centered design of BENEFITS. From start to finish, I focused on creating an intuitive and user-friendly app that met our users’ needs.
Design Process
To deliver the Benefits app efficiently, we employed a Lean UX approach, prioritizing rapid iteration and minimal resource utilization. Iterative design enabled us to gather valuable user insights through testing, refining the app with each iteration. Agile development methodologies allowed us to maintain control over timelines and responsibilities, ensuring timely delivery.
RESEARCH
Briefing
Benchmarking
User research
Problem statements
Proto personas
User Journey
PROTOTYPING
Brain storming
Web flow
Wireframes LW & HF
Interactive prototype
Information Architecture
DESIGN
References
Visual components
UI kit
Final design
TESTING
User testing
Heath maps
Google Analytics
Feedback
BENEFITS objetives:
- Enhance User Experience: Improve the overall user experience by simplifying the interface, making navigation more intuitive, and reducing cognitive load.
- Increase Usability: Make the app easier to use by optimizing information architecture, reducing the number of steps to complete tasks, and providing clear visual cues.
- Boost User Satisfaction: Enhance user satisfaction by addressing pain points, providing a more enjoyable experience, and delivering a visually appealing design.
The Benefits app offers a convenient and efficient way for employees to access essential information related to their employment benefits.
Personas
Key insights
I want a simple and intuitive interface that allow me to find the information i need quickly.
I expect the app to be tailored to my specific needs, showing only the benefits that are relevant to me.
I prefer a clean and uncluttered interface.
I can’t found the module i need quickly, i have to spend time founding it
I would like the app will be more intuitive, so i can navigate easily
I want to have help buttons quickly
Information Architecture
Wireframes
Prototypes
